Nick Meyer is the new owner of Stardust Twin Drive-In Theater, north of Chetek on CTH OO.
Earlier this year, he purchased the business from Paul and Marlys Javener, the original owners who built and opened the theater in 2008.
Meyer came to Chetek after looking for an interesting business to start or purchase, he said. Two years ago, he was looking for a new business venture and, having worked previously as a Mercedes-Benz technician, he was looking at automotive-related businesses. But Meyer said none of his business plans he put together seemed interesting enough.
Previously, he worked for Fortune 100 and Fortune 300 insurance companies and was a state operations and process specialist for American Family Insurance in Washington state. He’s a certified sailor and has delivered sailboats across the South Pacific, he has hiked the Camino de Santiago pilgrimage across France and Spain and he is a certified scuba diver as well.
When he learned about Paul and Marlys Javeners’ drive-in theater and that it was for sale, it piqued his interest.
He met with Paul and learned they had similar outlooks and visions for the business. With Paul wanting to retire, Meyer purchased the business.
Meyer’s family has a cabin in Winter and that’s how he became familiar with the area. He lives here with his dog, Duke.
Meyer said he won’t have a grand opening or make any big changes. The Javeners built a good, solid business and he sees no reason to change the foundation they built. He’s making a few upgrades, such as improving the wi-fi for better internet access and will add an off-leash dog park. Javener still helps out occasionally, Meyer added, and comes back to drive the wagon train for kids.
The food stand is trying new menu items and has a bluegill fish fry every night Stardust is open. Meyer noted that they serve food to midnight and people can stop in for food, even if they do not want to watch the movies.
Upcoming events include the annual Spook-O-Rama, a kid and family-friendly Halloween movie night with pumpkin carving contests and costume contests, held in September. Occasionally, there are pajama parties, with triple-feature showings where families can camp out all night.
Meyer added that there will be raffles on the theater’s Facebook page periodically.
Meyer said he is looking forward to working with the local community and giving back. He has applied to the Chetek Fire Department, he said.
Stardust is open Thursdays through Sundays during the drive-in season, which runs “until the snow flies,” Meyer said. Gates open nightly at 6:30 p.m. The 250-plus car drive-in has two screens and shows two feature films on each screen.
Find Stardust online at www.stardustdriveinmovie.com.